Brand kit.
Everything needed to put Ironstrike AI on a page, a shirt, a deck, or a screen. Files are final; the rules below keep every use looking like one brand.
The mark
Primary. Ember on dark.
Download SVG
One color on dark. Cream, for black shirts and dark print.
Download SVG
One color on light. Near black, for white shirts and light print.
Download SVG
The lockup
The story
Why the mark looks the way it does. I don't caption it on the site; this is for people who ask.
Four blades converging on a single point: four knights putting their swords in the fire, ready to strike. A chokepoint is where force concentrates into one spot, and that concentration is the strike itself.
Tagline
Exact form"Iron sharpens Iron." Both capital I's, period included. Set in uppercase with wide letter spacing when used as a display line.
PlacementAbove or beside the mark, never below the wordmark. On the site it sits atop the logo as the first thing that appears.
NeverReworded, translated, or mixed with the retired line "Strike while the iron's hot."
Color
Typography
Wordmark / display, weight 900, tracking 0.02em
IRONSTRIKEAI
Tagline / labels, weight 600, tracking 0.22em, uppercase
Iron sharpens Iron.
Body
The system font stack, so it renders native and fast everywhere. No webfonts, no licenses, nothing to load.
Stack
-apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif
App icon
512
192
180 (iOS)
Mark centered on Forge Black. These exact files ship with the site for home-screen installs; reuse them anywhere an avatar or square icon is needed.
Usage rules
Clear spaceKeep empty space around the mark equal to half its height on every side.
Minimum size16px tall on screen, half an inch in print. Below that, use the mark alone, never the lockup.
One color printingCream on dark grounds, near black on light grounds. The full ember version is for screens and multi color print.
Never recolorThe mark is ember, cream, or near black. No gradients, no other brand colors, no grey.
Never distortNo rotation, stretching, outlining, drop shadows, or glow effects. The blades always point right.
Never redrawUse the files above. No recreating the blades by eye, no adding or removing blades.